Well and Good is an Australian-owned manufacturer of gluten and allergy-free food, producing a broad range of baking mixes, baked bread, vegan convenience meals and low-carb cake mixes suited to retail, foodservice and private label supply. Operating under Yaffa's Kitchen Pty Ltd, the company runs a dedicated Melbourne-based facility that is entirely gluten free, nut free, dairy free and soy free, supporting consistent allergen control across its product lines.

The range spans gluten-free cake, bread, pancake and pastry mixes, plain and self-raising flours, baked breads including loaves, burger buns, hot dog rolls and hot cross buns, plant-based meals such as vegan mac and bolognese, and a Seriously Low Carb cake mix line, as well as gluten-free crumb coatings for foodservice applications. This depth across free-from bakery, convenience meals and coatings reflects established formulation expertise for sensitive dietary categories.

With a long-standing focus on gluten and allergy-free food, local manufacturing scale, and an existing footprint across retail and foodservice channels, Well and Good presents as a credible partner for retailers and brand owners seeking private label development or contract manufacturing in the free-from bakery, meals and coatings space.